There’s been a long, winding journey for the European legislation on Copyright, culminating today with a vote passing it.
Most notably, Article 13 is likely to impact Platform and Service providers seeking to keep their Platform clean.
Article 13 holds larger technology companies responsible for material posted without a copyright licence.It says that content-sharing services must license copyright-protected material from the rights holders or they could be held liable unless:
- it made “best efforts” to get permission from the copyright holder
- it made “best efforts” to ensure that material specified by rights holders was not made available
- it acted quickly to remove any infringing material of which it was made aware
Those platform providers (especially with User Generated Content (UGC) will recognise and may be comfortable with such clauses. They are similar to best practice approaches when protecting User online from harmful content.
If you’re looking for a Content Moderation Company (even one that can help you with the EU copyright Directive) head over to the Content Moderation Marketplace and find one that works for you.